OUR MOST COMPREHENSIVE SEO WORKFLOW
Month 1 | Setup Phase
30 mins intake call
Our SEO campaigns start with a 30 minutes intake call for us to make sure we completely understand the goal of the project and optimize our efforts to deliver the most return on investment.
We do an extensive audit of the website to detect and prioritize all issues that can prevent performance and activities that help achieve goals. You’ll receive this audit as a white label report customized to your brand.
Google Analytics & Tag Manager Setup & Optimization
Growing organic traffic is what we fight for. Google Analytics is ultimately the source of truth to know if our efforts convert to actual traffic that aligns towards the goals we set up together. We also set up Google Tag Manager to create robust organic goals.
Google Search Console Setup
For us to discover opportunities for optimization, Google Search Console allow us to understand how Google sees the site and how it is performing over time. It also allows us to optimize our implementation to spend Google’s Crawl budget effectively and find low-hanging opportunities.
Site Speed Optimization (WordPress only)
Our web developer team will setup caching, concatenation and minimization of assets (css, js and images) so the load time and time to first byte will be greatly reduced. The impact of it is two folds: it optimizes the website for Google Crawl’s budget and improve user experience.
On Page Optimization (39 hours)
Our highly trained team of Digital Marketers, Writers, Editors and Webmasters will allocate up to 39 hours to fix the most important issues of the website in terms of technical SEO and copywriting, including sitemaps and robots.
Our writers and editors will create and/or update 10 pages of high quality SEO optimized content. All our on-page content strive to find the perfect balance between user experience and business goals.
Meta Title & Description Optimization
Meta Titles & Descriptions are one of the most basic factors for ranking and directly affect the Click Through Rate of impressions on search engines. Our SEO Specialists and writers will optimize up to 30 pages of the website.
Schema Markup Organization
Whether we are working on a national or a local brand, we will add schema elements and use the data highlighter application so search engines can have a better understanding of the content.
301 and 404 Optimization and Fix
We will make sure that all the urls are working well and the redirections are properly set up to maximize Google’s Crawl Budget on your website.
Every Month Starting Month 2 | Outreach & Content Building
6 Monthly Guaranteed DA Links
Every month we will deliver 6 links from high DA blogs focused on the same industry as the campaign. We guarantee 2 DA10 links, 2 DA20 links, 1 DA30 link and 1 DA40 link. These are the minimum guaranteed. Note that it can take 45 days for the articles to be published as we practice natural blog outreaching.
Monthly Keystone Content Building
Every month our writers and editors will systematically augment the content of money pages or key blog articles to increase their relevancy and in the end make the content more valuable in the eyes of Google and the site’s audience.
Reports, reports, reports
Every month we will send you reports for every thing that we did in total transparency so you are sure that your investment is working for you.